These look exciting and feel almost real. But a few simple signs give them away every time. Let’s look at one together.

🎉 CONGRATULATIONS! You have WON a $1,000 gift card! Claim it now before it expires: bit.ly/claim-prize-fast. Reply YES to confirm. A small $4.99 delivery fee applies.
This is a made-up example to teach you. We will never show you a real person’s message.
“You have WON”
You won a contest you never entered. Real prizes do not arrive out of nowhere by text.
“before it expires”
A countdown to rush you. Real companies do not threaten to take a prize away in minutes.
“bit.ly/claim-prize-fast”
A short, odd link, not the real company’s website. It can lead anywhere.
“A small $4.99 fee applies”
You never pay to receive a real prize. If you must pay first, it is a trap.
“Reply YES”
Replying just tells them your number is real and active, so they send you more.
A free prize feels wonderful, and the fee feels tiny next to $1,000. The rush stops you from asking the simple question: did I really enter anything? You did not.

If you have to pay to get a prize, it is not a prize. It is a trap.